What is Purple Squirrel Recruiting and Why It's Killing Your Hiring

Aug 20, 2025

You've been staring at the same job requisition for weeks. The hiring manager wants someone with 10 years of experience in a technology that's only existed for 5 years, expert-level skills in three different programming languages, industry-specific knowledge, and leadership experience—all for a mid-level salary.

Sound familiar? Welcome to the world of purple squirrel recruiting, where your job as a recruiter often feels like "herding crazed squirrels" or being a "chaos coordinator" rather than a talent acquisition professional.

Deconstructing the Jargon: What Exactly is a "Purple Squirrel?"

A purple squirrel is a recruitment term that emerged in the early 2000s to describe the mythical, perfect candidate who meets 100% of the requirements for a position. They have exactly the right skills, experience, qualifications, personality traits, and salary expectations—and they're ready to start immediately.

As one frustrated recruiter put it: "It's often the combination of 2-3 different roles into one position because of budget constraints and managers trying to get all their needs met in a single hire."

If you're confused by the menagerie of recruitment terms, you're not alone. Many professionals express annoyance with statements like "STAHHHHP with the f'ng 'purple squirrel'... It's embarrassing!" Here's a quick decoder:

  • Purple Squirrel: The impossible, perfect match for an overloaded job description

  • Unicorn: Similar to a purple squirrel, but often emphasizing rare technical skills

  • Rockstar: Usually refers to a high-performer, but doesn't necessarily imply checking every single box

These terms are widely disliked among recruiting professionals, with many echoing the sentiment: "I find humans for roles. Not fucking made up animals."

The Perceived Benefits: Why Companies Chase the Myth

Despite the frustration these impossible searches cause, companies continue to pursue purple squirrels for theoretically sound reasons:

  1. They add immediate value: A perfect candidate can theoretically hit the ground running without extensive onboarding or training.

  2. They motivate colleagues: High-performers can elevate team standards and serve as mentors to others.

  3. They reduce training costs: Companies save on development resources when hiring someone who needs minimal training.

  4. They enhance employer branding: Having renowned talent can attract other top performers.

These benefits sound compelling on paper, which is why the purple squirrel myth persists. But the reality tells a different story.

The High Cost of Perfection: How Purple Squirrel Hunting Sabotages Your Hiring

The theoretical benefits of finding a purple squirrel quickly dissolve when faced with the real-world consequences:

It Creates Unrealistic Expectations and Unfillable Roles

When job descriptions demand a perfect candidate, they often describe a person who simply doesn't exist. As recruitingdaily.com points out, this reflects a "loss of reality" in the hiring process.

Many roles today are either newly created or rapidly evolving, making it impossible for candidates to have the exact experience required. According to recruitee.com, this is especially true in tech and emerging fields where the landscape changes constantly.

It Wastes Precious Time and Resources

The pursuit of perfection leads to prolonged vacancies. According to ppaac.com, this approach drastically increases time-to-fill metrics, which directly impacts business operations.

Streamline Candidate Communication

Recruiters spend countless hours searching for these mythical candidates, only to have potential hires rejected for minor or irrelevant criteria. This creates what recruitingdaily.com calls a "CYA (Cover Your Ass) culture" where the focus shifts from quality hiring to activity metrics.

It Drastically Shrinks Your Talent Pool

By setting unrealistic expectations, you automatically eliminate qualified candidates who could excel with some training or development. RecruitCRM notes that fixating on finding the perfect match means overlooking candidates with high potential and transferable skills.

This is particularly problematic in competitive job markets where talent is already scarce. Your purple squirrel requirements might reduce your candidate pool from hundreds to just a handful—or zero.

It Damages Your Employer Brand and Candidate Experience

Extended hiring processes and unrealistic expectations create a negative candidate experience. Top talent won't wait around during your months-long search for perfection—they'll accept offers from companies with more efficient hiring processes.

As recruitee.com points out, talented candidates have options and will quickly move on if your process drags or if they perceive your requirements as unreasonable.

It Fosters Internal Friction and Misalignment

The purple squirrel hunt often leads to accountability issues between recruiters and hiring managers. Recruiters feel set up to fail when tasked with finding impossible candidates, while hiring managers grow frustrated with "empty pipelines."

Even if you somehow manage to hire a purple squirrel, their presence can create insecurity among existing staff, potentially damaging team dynamics and culture, according to RecruitCRM.

From Hunter to Partner: A Practical Guide to Smarter Recruiting

It's time to move from hunting fictional animals to finding real humans who can contribute to your organization. Here's how:

Step 1: Run Better Intake Meetings and Separate Needs from Wants

Recruiters must transition from being order-takers to strategic business partners. RecruitingDaily suggests running structured intake meetings with clear agendas to establish realistic expectations from the start.

Work with hiring managers to distinguish between:

  • Must-have skills: Core competencies absolutely necessary for success

  • Nice-to-have skills: Beneficial but not essential qualifications

This critical differentiation helps craft job descriptions that attract qualified candidates rather than repelling them with unrealistic requirements.

Step 2: Educate Hiring Managers with Market Data

Many hiring managers are detached from current market realities. Arm yourself with data about:

  • Available talent in your market

  • Typical qualification combinations

  • Realistic salary expectations

  • Average time-to-fill for similar positions

When a hiring manager insists on finding a purple squirrel, show them the business cost of a prolonged vacancy. According to recruitee.com, this concrete impact on team productivity and company profitability often helps realign expectations.

Step 3: Focus on Potential and Cultural Fit over Perfection

A candidate's attitude, learning capacity, and alignment with company culture are often more valuable than checking every technical box. Recruitee recommends using tools like psychometric assessments to evaluate personality traits and cultural fit more effectively.

Don't overlook internal talent who could be upskilled for the role. Sometimes your "purple squirrel" is already working for you but needs development opportunities.

Step 4: Streamline Your Process to Secure Great Talent

When you find an excellent (not perfect) candidate, move quickly. Recruitee suggests making offers within 24 hours when possible to avoid losing candidates to competitors.

Maintain consistent communication with candidates throughout the process to ensure a positive experience, even if they aren't selected. This protects your employer brand and builds a talent pipeline for future openings.

Become a Strategic Recruiting Partner

Conclusion: Find Humans, Not Fictional Animals

The relentless pursuit of purple squirrels is a flawed strategy that wastes resources, alienates candidates, and leads to unfilled positions. It transforms recruiters from talent acquisition professionals into "chaos coordinators" chasing impossible targets.

Instead, embrace a pragmatic approach that values potential, cultural alignment, and development. Work collaboratively with hiring managers to set realistic expectations that acknowledge market realities while still attracting quality talent.

As one recruiter bluntly but perfectly put it: "I find humans for roles. Not fucking made up animals." This sentiment captures the essence of effective modern recruiting—focusing on real people with real potential rather than mythical creatures who don't exist.

By abandoning the purple squirrel hunt, you'll fill positions faster, improve candidate experience, reduce internal friction, and ultimately build stronger teams. After all, a slightly imperfect hire who's enthusiastic and growing is infinitely more valuable than a perfect candidate who never materializes.

Frequently Asked Questions

What is a "purple squirrel" in recruiting?

A "purple squirrel" is a recruitment term for a mythical, perfect candidate who meets every single requirement for a job, including skills, experience, and salary expectations. This term arose because such candidates are considered as rare and hard to find as a literal purple squirrel. The concept often results from overloaded job descriptions that combine the duties of multiple roles into one, setting unrealistic expectations from the start.

Why do companies search for purple squirrels?

Companies search for purple squirrels based on the theoretical belief that a perfect candidate will add immediate value, reduce training costs, and elevate team performance without needing any ramp-up time. On paper, the benefits are compelling: a perfect hire seems like a low-risk, high-reward investment. However, this pursuit often ignores the practical costs of a prolonged and unrealistic search.

What are the negative impacts of purple squirrel recruiting?

The biggest negative impacts of purple squirrel recruiting are prolonged hiring times, a drastically smaller talent pool, a poor candidate experience, and internal friction between recruiters and hiring managers. By setting impossible standards, companies leave key roles vacant for extended periods, which hurts productivity. This frustrating process can also damage the company's employer brand and create a culture of blame when the "perfect" candidate never materializes.

How can recruiters avoid the purple squirrel trap?

Recruiters can avoid the purple squirrel trap by partnering with hiring managers to separate "must-have" from "nice-to-have" skills, using market data to set realistic expectations, and focusing on a candidate's potential and cultural fit. Instead of simply taking orders, recruiters should lead strategic intake meetings to define core job requirements. Prioritizing a candidate's ability to learn and grow within the role often leads to a better long-term hire than holding out for a perfect match.

What is the difference between a purple squirrel, a unicorn, and a rockstar?

While often used interchangeably, a "purple squirrel" is the perfect candidate who meets all criteria, a "unicorn" typically refers to a candidate with a very rare and specific combination of technical skills, and a "rockstar" is a high-performer who may not meet every single requirement. The purple squirrel is about checking every box on an often-overloaded job description, the unicorn is more specific to niche skill sets, and a rockstar is defined by their proven track record of high achievement.

What should I focus on instead of finding a perfect candidate?

Instead of searching for a perfect candidate, focus on identifying individuals with high potential, strong transferable skills, and a good cultural alignment with your organization. A great hire is often someone who possesses the core "must-have" skills and demonstrates a strong capacity to learn the rest. Investing in training for a high-potential candidate is almost always more effective than waiting for a mythical perfect person who may not exist.

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